Summer Done Right at The Bronx Brewery with BloxTV
The South Bronx has a soundtrack; it also has a flavor profile. The Bronx Brewery Summer Done Right series showcases both.
Hosted at the Bronx Brewery by the Bronx-based online content hub Blox TV, is a backyard fest fueled by locally crafted beer, food, and community.
Their first installment on July 22nd featured brand the new food truck Mott Haven On-the-Go! It’s an extension of the iconic Mott Haven Bar & Grill with healthier alternatives. Rosa Garcia, owner of both locations, was the cook for the evening. “I was at the restaurant at seven o’clock this morning, then came here to set up by twelve [noon],” she said, after plating up an order of chicken tenders. That is the kind of dedication found in all the vendors that evening.
The much-anticipated Born Juice kept the crowd hydrated with samples of their cold press juices. Who knew green juice paired so well with Bronx Banner beer? Our Harlem neighbors, Dinosaur BBQ, were also serving up a fan-favorite barbecue pulled pork sliders with pickles, and traditional sides like coleslaw. Perfect for noshing while drinking draft beers fresh from the barrels. Or the brewery’s seasonal Summer IPA, out of a can. They’re easier to hold while dancing to local artists, both new and classic.
Port Morris, the active warehouse district of New York City, is the perfect place to display the enterprising spirit of the borough. The Bronx Brewery provides an ideal venue for people like Amaurys Grullon of Bronx Native fashion line, who described himself as an “entreprenuer” and a “creative”. A simple and accurate outline of all who were showcased that evening.
For instance, Jerome LaMarr, debuted his DJ career that evening. A born and bred Bronx creative defining the borough through fashion and fresh beats. Following his act was none other than the multi-talented pSwitch of BloxTV, co-host of the evening. He proceeded to dance the night away with the rest of the fans. (Video evidence somewhere on social media).
Also performing, Rose Angel, “jazzfunkjam noise” band TheLvanguage, R&B singer Raine Torae, and DJ Nina Azucar.
Finishing off the soundtrack was Bronx legend and Parkchester native DJ Lord Finesse. A corner of Port Morris riotously traveled back in time. “Jamming to the tunes of Terror Squad and Lord Tariq & Peter Gunz took me on a journey through time,” said local Stephanie Soto, “I was reminded of the gems that come from our backyard, hip hop & great energy.”
That’s what was fun about the evening, the fact that it was a self-defined party. Everyone was a part of it, locals and visitors alike. Maria Alejandra, a Venezuelan art student visiting from the Dominican Republic, said it best “it was like a backyard party among friends.” Friends from all walks of life and generations came together, knowingly or not, to redefine what it means to say “the Bronx is burning.” Yeah. It is 'burning', it’s lit.
